I also burned the feed on FeedBurner. This allows you to do cool things like the little Ajax block on my resources page (see "Upcoming Content Management Events"). If you want to add the same section to your site, all you need to do is copy the following code onto a page.
<script src="http://feeds.feedburner.com/UpcomingorgUpcomingPublicEventsTaggedWithcmconference?format=sigpro" type="text/javascript" ></script>
<noscript><p> Subscribe to RSS headline updates from: <a href="http://feeds.feedburner.com/UpcomingorgUpcomingPublicEventsTaggedWithcmconference"></a><br/>Powered by FeedBurner</p> </noscript></p>
So, if you have a conference that you want to promote, add it to Upcoming.org and tag it with cm+conference. It will show up on my site and any other site that wants to display these CM Events.