Where Content Meets Technology
Seth Gottlieb August 24, 2012 Content Strategy, Global Marketing Operations, Social Business, social networking
If you have not already done so, you should definitely watch the promotional video for the book Socialnomics: How Social Media Transforms the Way We Live and Do Business.
I haven’t read the book yet but the video has some pretty intense statistics. This may …
Seth Gottlieb June 22, 2012 intranet, Knowledge Management, social networking
Joke going around the office: Microsoft buys Yammer, renames it SharePoint Cloud Server 2012 Mobile Enterprise Social Networking Edition
— Gene Smith (@gsmith) June 14, 2012
Within all of us there are two minds: the professional and the employee. Actually, there are probably many more but …
Seth Gottlieb June 18, 2012 social networking
There is a new SmartMoney article about how companies are giving special treatment to customers with high online influence. Is this really new? When haven’t businesses gone out of their way to cater to and hire people with influence? Astute local business people …
Seth Gottlieb September 28, 2011 Social Business, social networking
A couple of days ago I posted how “going social” will be difficult for most companies. Then, what do you know, I get a real-life example. Just now, I saw this tweet from Bonnie Smalley, A.K.A. Bonniezilla, formerly the voice of “Comcast Cares“.
Last …
Seth Gottlieb September 26, 2011 intranet, social networking
Thank you Deb Lavoy for writing that Social Business blog that I have been meaning to write (Social Business Doesn’t Mean What You Think It Does, Neither Does Enterprise 2.0). Procrastination pays! Deb did a better job than I could have done explaining …
Seth Gottlieb July 2, 2010 commentary, social networking, Web2.0
One of my newspaper clients recently added the Facebook “Like” button to their site and saw large increases in traffic. I was thinking of doing the same thing for Content Here but then I started to wonder “would I Like Content Here?” Don’t …
Seth Gottlieb June 28, 2010 Content Strategy, social networking, Web2.0
Most new site CMS implementations (as opposed to site migrations from one CMS to another) start off with a set of HTML mockups. This can be a convenient starting place because, in addition to showing how the pages should look and informing the content …
Seth Gottlieb April 26, 2010 social networking, Web2.0
Mark your calendars, World Plone Day is on April 28th. World Plone Day is a free, annual, international event designed to introduce the Plone content management system to people outside of the Plone community. This year it is being held in 36 locations …
Seth Gottlieb March 24, 2010 social networking, Web2.0
After hearing all this news about status.net, I took a few moments to connect my Identi.ca account with my Twitter account. I am not at all sure what good that did but I figured it couldn’t hurt. While I was there, I got …
Seth Gottlieb February 15, 2010 social networking, Web2.0
Publishing Decision Tree V2
Originally uploaded by sggottlieb
I just read Philippe Parker’s thoughtful response to Janus Boye’s provocative post “How I use Twitter for Work”. Both these articles, plus my recent experience at PodCamp Western Mass, made me a little more conscious of my strategy …
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